![]() Used to be, you’d click on the Ads tab, for instance, and see all the ads for whatever you’d selected in the tree – entire account, campaign, or ad group. I think part of the problem is the font itself – there’s less kerning between the letters – and part is the fact that nothing is graphic, so the eye isn’t drawn to anything. I realize it may be more Google-ish-looking, but it’s so small that my old eyes have trouble, especially when I’m working in Editor all day. Speaking of finding stuff, the font in the new Editor is tiny and hard to read. It’s easier to find what you’re looking for in a graphic square, like the old Editor, rather than in a long list of text, like the new one. Not only has it moved to a totally different location on the page, but it’s now in text only, rather than a picture-like graphic layout. The new one moved all that stuff down to the lower left hand corner, below the tree view. The old Adwords Editor had tabs across the top for Campaigns, Ads, Ad Groups, and Keywords, just like the online UI does. And note that Theresa said it took 6 hours to do something that would have taken 5 minutes in the old Editor. Or at least written a few nasty tweets to Adwords. I probably would have jumped out the window in frustration. Yep, 6 hours of work lost due to this thing crashing. I noticed a few crashes when I first downloaded Editor 11, but others are still having issues. But the new Editor has several huge flaws. We all get used to a certain workflow, and it’s disruptive and frustrating to change it. Now, part of the reason I don’t like the new Adwords Editor is because I’m not a fan of forced change. It does have many features that the old version lacked, such as support for labels, shared library, and other features. Much has been said about how great the new Editor is. ![]() Sort: Reorganize the data in your table or chart.Recently, Google released Adwords Editor version 11 and sunsetted version 10.Format: Add conditional formatting to highlight cells with specific values.Filter: See data that meets specific criteria in your table or chart.You can filter, format, and sort your data. To view or edit the report at a later time, save the report.To remove a dimension or metric from your report, find the dimension or metric in the shelf and click the close button ( X) next to its name.To change the date range for your report, use the date range selector in the upper right corner of the page.To rearrange tiles, just drag and drop them inside the shelf.Now that you’ve created your report, you can start refining your analysis:.To view the data for all selected accounts, you’ll need to download the report. If you select more than one account, the canvas will show a preview of what the report will look like and some data will be grayed out. Check the box next to the accounts you want to include in your report. ![]() Select from the drop-down whether you want to view accounts by account name or account label.Click the pencil icon next to “All accounts.”.If you have a manager account, you can view data for multiple accounts in the same report:.“Save as” lets you create a copy of your report with a new name. To save your report, click Save or Save as.Your chart or table will now show you values for each dimension based on the metrics you added, for example, the number of clicks and conversions for each campaign.Drag and drop metrics, such as Clicks or Conversions into the “Columns,” “Y-Axis,” or “Value” section.The name of this section will depend on the type of chart you’re creating.Drag and drop a dimension, such as Campaigns from the right-side panel into the “Row,” “X-Axis,” “Series,” or “Segment” section.Click Custom and choose the type of chart you’d like to create: Table, Line, Column, Bar, Scatter, or Pie.Click Campaigns, and then Insights & reports.You’ll then build your report by adding dimensions, such as campaigns, as well as metrics, like clicks and conversions. Start by creating a custom report in your account.
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